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2CG®: The Future Is Hybrid. And Interactive.

There is currently a lot of theoretical talk about what the future may bring at work and in education, and how to best deal with it. I personally enjoy implementing concrete action steps. And so me and my clients are busy learning by doing.

In times of social media, hybrid work and interactive online learning, our words are our (virtual) currency. Good writing skills add to our success when it comes to pitching ideas, building solid stakeholder relationships, preventing unnecessary misunderstandings and navigating the day-to-day business.

Good writing is not just about grammar and vocabulary range. Good writing requires media literacy - analytical thinking, deep reflection, evaluation, the ability to listen carefully and understand cultural code.

We launched the first prototype of our interactive online writing skills service Basecamp/2CG® back in 2012 and have been adapting and advancing the coaching tool ever since. Students love it as it provides a safe space for learning, sharing and, most importantly, improving their practice. 10 years after its initial launch, the service is more timely than ever. Contact me and try it out!


  • Poetry in Business on Instagram
  • CMerl
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